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eChinaGuide.com has provided this privacy policy because we value your right to privacy. This policy governs the collection of personal information through this website. This policy describes the types of information eChinaGuide.com collects from its users and how that information is used. Please read this policy carefully before providing us with any personal information.

Unregistered users
We encourage you to register with us in order to take advantage of eChinaGuide.com's many personalization features. However, you may choose not to register and take advantage of any feature of our site where registration is not required. If you do not register, then the information we collect from you is limited. We log your IP address in order to help diagnose problems with our servers, administrator our Site, and track usage statistics. If you reached our site by clicking on a link or advertisement on another site, then we also log that information. This helps us to maximize our Internet exposure, and to understand the interests of our users.

We also place a small file known as a "cookie" on your computer's hard drive. A cookie may contain information that allows us to track your path through our Site as well as determine whether you have visited us before. We use cookies in this manner to help us understand how visitors use our Site. However, unless you register with us, it contains no personally identifiable information that would allow us to identify you. Cookies cannot be used to read data off of your hard drive, and cannot retrieve information from any other cookies created by other web sites. You may refuse to accept a cookie from us by following the procedures specific to your web browser.

If you visit our site by "clicking-through" from a site operated by one of our partners, and you have registered with that partner, then certain information about you that you have provided to that partner may be transmitted to us. You should review the privacy policy of the web site from which you reached our site in order to determine what information was collected and how you agreed that our partner could use that information.

Registered users
If you choose to register with us, you'll be able to add content to our site. For example, you may post your own reviews and participate in our discussion forums. You will also be able to email eChinaGuide.com content to yourself and others. In addition, you will benefit from the ability to personalize your eChinaGuide.com site experience. The benefits of registering will increase over time as we get to know you better and introduce new features. We encourage you to register so that you can experience everything that eChinaGuide.com has to offer!

If you register with us, we will collect personal information from you in addition to the non-personal information described above. That personal information may include your name, email address, mailing address, telephone number, travel preferences, user name and password, as well as contact information for other people that you provide to us. The information we collect may vary, but we only collect the information that you manually enter into our forms or otherwise authorize us to collect. We may store all or some of that information in a cookie file on your hard drive, so that our system will recognize you each time you visit our site. In that way, we can save your preferences from visit to visit and present you with a customized Site, without requiring you to log into our site every time you visit. To improve services and enhance personalization, we may periodically obtain information about you from other independent third-party sources and add it to your registration information. Additionally, authorized eChinaGuide.com personnel may update your registration information to accurately reflect any new information included in communications received from you. If you visit our site by "clicking-through" from a site operated by one of our partners, and you have registered with that partner, then certain information about you that you have provided to that partner may be transmitted to us. You should review the privacy policy of the Web site from which you reached our site in order to determine what information was collected and how you agreed that our partner could use that information. We may or may not retain that information; if we do, then we will only use it in accordance with our privacy policy, regardless of the policy of the partner site from which you came to us.

If you reach our site through one of our partners (whether or not you have registered with our partner), and you choose to register with us, we may be required to give our partner some or all of your registration information. We will only do so in accordance with this policy, but we cannot control how our partner uses the information. If you have questions about our partner's privacy policy, you should review their policy before providing information to us. Of course, you can ensure that the personal information you provide to us is not shared with our partners (except in accordance with this policy), by visiting us directly instead of clicking-through from one of our partners.

How we use the personal information we collect
We use the personal information we collect to help both of us! As we mentioned above, registering with us allows you to personalize our Site so that it is most useful to you. It also allows you to log into our site automatically each time you visit, rather than manually typing your user name and password every time. We may also use your personal information to periodically contact you with news or important information from eChinaGuide.com, to provide you with other information or invitations related to your membership or the eChinaGuide.com community, and to request your feedback on our site. In addition to these periodic updates, we may email you additional materials, but only if you specifically request them. These might include opt-in newsletters and other materials that you proactively request from eChinaGuide.com.

You can cancel your registration with us by contacting us, and placing your email address & user name in the subject of the e-mail along with “Cancel My Account” in the message body. We will send you an e-mail to confirm your request. After we receive confirmation, we will remove your information from our active database, but some information may remain in our archives.

Disclosure of your personal information
eChinaGuide.com does not sell or rent any personal information to any third party, other than our partners, as discussed in this policy.
As you might expect, eChinaGuide.com must cooperate with legal authorities, and may in some circumstances be required to disclose personally identifiable information in response to requests from law enforcement authorities, or in response to a subpoena or other legal process. We don't expect this to happen, but if it does, we will provide only the information required. In other words, we will not simply turn over our database in response to a specific legal requirement. We can also turn over information about you if we believe we must in order to prevent a violation of the law, and by accepting this policy, you consent to our doing so, in our sole discretion. You also consent to our disclosing information about you in the course of legal proceedings if we are legally required to do so, if we reasonably believe that doing so may mitigate our liability, or if doing so will assist us in enforcing our legal rights. We also may share your information in connection with a corporate transaction, such as a divestiture, merger, consolidation, or asset sale, and in the unlikely event of bankruptcy.

Your profile on eChinaGuide.com will be publicly viewable and identifiable via your screen name. eChinaGuide.com will not share your email address with any other members nor display it any public manner. If you choose to participate in our member-to-member communications programs, you may be contacted by other eChinaGuide.com members, using eChinaGuide.com as an intermediary. All eChinaGuide.com members will have the option to turn off the member-to-member communication features at any time. Steps we take to protect your personal information.

eChinaGuide.com has implemented security procedures to help protect the personal information stored in our systems. For example, we limit access to personal information about you to employees who we believe reasonably need to come into contact with that information. We also employ processes (such as password hashing, login auditing, and idle session termination) to protect against unauthorized access to your personal information. But please know that there is no way for us to guarantee the security of your personal information.

Children's Privacy
This website is a general audience site, and we do not knowingly collect information about children. Should a child whom we know to be under 13 send personal information to us, we will use that information only to respond directly to that child to inform him or her that we must have parental consent before receiving his or her personal information.

Changes to this Privacy Policy
We reserve the right to change this policy should we deem it advisable to do so. If we make material changes that will affect personal information we have already collected from you, we will make reasonable efforts to notify you of the changes and to give you the opportunity to amend or cancel your registration.

Copyright
Except as otherwise indicated, the Site, and all text, images, marks, logos and other content contained herein, including, without limitation, the eChinaGuide.com logo and all designs, text, graphics, pictures, information, data, software, sound files, other files, Content (as defined below) and the selection and arrangement thereof (collectively, the "Site Content") are the proprietary property of eChinaGuide.com or its licensors or users and are protected by U.S. and international copyright laws. The Site and all Site Content is (C) 2015 eChinaGuide.com, All Rights Reserved.

Trademarks
The eChinaGuide.com logo and all other product or service names or slogans displayed on the Site are registered and/or common law trademarks of eChinaGuide.com and/or its suppliers or licensors, and may not be copied, imitated or used, in whole or in part, without the prior written permission of eChinaGuide.com or the applicable trademark holder. In addition, the look and feel of the Site, including all page headers, custom graphics, button icons and scripts, is the service mark, trademark and/or trade dress of eChinaGuide.com and may not be copied, imitated or used, in whole or in part, without the prior written permission of eChinaGuide.com. All other trademarks, registered trademarks, product names and company names or logos mentioned in the Site are the property of their respective owners. Reference to any products, services, processes or other information, by trade name, trademark, manufacturer, and supplier or otherwise does not constitute or imply endorsement, sponsorship or recommendation thereof by eChinaGuide.com.

Limited License
eChinaGuide.com grants you a limited license to access and use the Site and to view, copy and print portions of the Site Content. Such license is subject to these Site Terms, and specifically conditioned upon the following: (i) you may only view, copy and print portions of the Site Content for your own informational, personal and non-commercial use; (ii) you may not modify or otherwise make derivative uses of the Site or the Site Content, or any portion thereof; (iii) any displays or printouts of Site Content must be marked "(c) 2015, eChinaGuide.com, All rights reserved."; (iv) you may not remove or modify any copyright, trademark, or other proprietary notices that have been placed in the Site Content; (v) you may not use any data mining, robots or similar data gathering or extraction methods; (vi) you may not use the Site or the Site Content other than for its intended purpose; and (vii) you may not reproduce, prepare derivative works from, distribute or display the Site or any Site Content (except for page caching), except as provided herein. Except as expressly permitted above, any use of any portion of the Site or Site Content without the prior written permission of eChinaGuide.com is strictly prohibited and will terminate the license granted herein.

Any such unauthorized use may also violate applicable laws, including without limitation copyright and trademark laws and applicable communications regulations and statutes. Unless explicitly stated herein, nothing in these Site Terms may be construed as conferring any license to intellectual property rights, whether by estoppels, implication or otherwise. This license is revocable at any time. You represent and warrant that your use of the Site and the Site Content will be consistent with this license and will not infringe or violate the rights of any other party or breach any contract or legal duty to any other parties, or violate any applicable law. You expressly agree to indemnify eChinaGuide.com against any liability to any person arising out of your use of Site Content not in accordance with these Site Terms.

Liability
eChinaGuide.com, or any of its affiliates are not liable for any third party comment or user post Under Section 230 of the Communications Decency Act (CDA). An "interactive service provider" (e.g., an Internet Service Provider or a website operator, among others) may not be treated as the "publisher or distributor" of "information" provided by a third party user of its service. As the district court explained in Collins v. Purdue University, this language has been consistently interpreted to provide online publishers with broad immunity from liability for defamation and other wrongful acts on the part of users of their services.